📉 The Market Has Shifted—So Should Your Pricing Strategy
If you’re planning to sell your home, here’s a tough truth: today’s buyers are savvier than ever—and the market has shifted. Overpricing your home won’t just slow down your sale—it could stop buyers from even walking through the door.
So how do you price it right? Let’s break it down:
✅ YES – Use Comparable Sales
Start by looking at similar homes that have recently sold in your neighborhood. These “comps” are your most reliable guide for setting a realistic asking price.
✅ YES – Adjust for Key Differences
Every home is unique. Consider lot size, number of bathrooms, recent renovations, or upgrades—these factors make a difference and should influence your pricing.
❌ NO – Don’t Use Outdated Data
Avoid basing your price on what your neighbor sold their house for 2–3 years ago. That was a different market. We need to use current data to stay competitive and attract serious buyers.
💰 The goal? Sell quickly and for the best price—not sit on the market waiting for a buyer who never comes.