Today’s Real Estate Education is all about exclusive sales in real estate.
When listing your home for sale with a realtor, there are 2 types of listings you can have:
Why do realtors use exclusives?
The house may not be ready to go on the MLS system, so they use this time to prepare the home to go live. Also, they can promote the home to create a buzz for the home, so if the home actually makes it to MLS, the hope is that there will be a line of buyers wanting to see the home.
Exclusive listings may appeal to other realtors. When a market is hot and they see an exclusive opportunity, the realtor may be interested in getting to view the property before it hits the market so they will not have to compete with other buyers. This means they can secure the home for their client.